In the News

Blog Posts

John is currently blogging on this site.  Click on the link in the navigation bar to see the latest.

John wrote a consumer blog for the Financial Planning Association between January 2010 and July 2012.  Read all of John's FPA blog posts for FPA.

 

 

Articles

 

The Evolution of Planner-Client Communication Styles, an article in the September 2011 issue of FPA Practice Management Solutions Magazine, discussed FPA research into communication styles.

 

This overview of ways to use LinkedIn in marketing appeared in Financial Planning in June, 2011.

 

Learn about Building Relationships with LinkedIn from the FPA's Solutions Magazine

 

John offers    Ten Tips to a Better Speaking Experience    in National Underwriter from January 26, 2011

 

 

Interviews

 

Maribeth Kuzmeski and I talked about some unconventional marketing ideas with David Port: On Becoming Unconventional. June 1, 2012 issue of Senior Market Advisor.

Testimonials are a marketing weapon, even for securities-licensed advisors. Learn how to use them to maximum effect while still playing within the rules.  David Port's article about Word of Mouth marketing in the November 2011 issue of Senior Market Advisor.

 

Read John's comments on Financial Planning and Social Media: A Users Guide, from the January 31, 2011 CFP Board Report

 

Follow Comer Consulting on LinkedIn.

 

 

Newsletters

 

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News

The Purposeful Planning Institute has asked John to discuss Anticipating Client Life Events on May 21 at noon Eastern. To join The Purposeful Planning Institute or inquire about the discussion, send a note to: info@purposefulplanninginstitute.com

 

 

 

 

 

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